Title: LESSON 2: ENTREPRENEURIAL MOTIVATION
Course: INTRODUCTION TO ENTREPRENEURSHIP

In this lesson, we explore the internal and external factors that motivate people to become entrepreneurs.  Entrepreneurial Motivations can be defined as the cognitive, biological, and external factors that prompt certain actions in individuals and societies to act in creative and innovation manner. Internally, a person’s orientations determine whether he   becomes a successful entrepreneur or not. The external environment such as access to capital and government policies also encourages or inhibits an entrepreneurial spirit. The purpose of this lesson is to encourage you to develop positive attitudes towards entrepreneurship as a career.

 2.1  Lesson Learning Outcomes

By the end of this lesson, you will be able to:

2.1.1        Explain the intrinsic  and extrinsic factors that motivate entrepreneurship

2.1.2        Compare and contrast the advantages and disadvantages of self-employment.